A catalogue built for discovery
A structured product catalogue with category and brand filtering, helping trade customers browse a changing range of confectionery, snacks and drinks.
Wholesale ecommerceWholesale ecommerce.
3D Candy / 3dcandy.co
Wholesale ecommerce.
Built for 3D Candy.
Podium built 3D Candy’s wholesale ecommerce website with trade accounts, product filtering and Rapid Bulk Order, replacing a manual ordering process with online buying.
- Client
- 3D Candy
- Sector
- Wholesale distribution
- Project
- Wholesale ecommerce website
Product discovery, trade accounts and online ordering, connected around a real wholesale operation.
01 / The challengeThe business had grown.
The business had grown.
The ordering process had not.
3D Candy had built a thriving wholesale business importing and distributing confectionery, snacks and drinks, but had no ecommerce platform. Ordering was heavily reliant on manual processes, creating significant administration for the team and making it difficult for customers to browse a continually changing product range and place orders efficiently. As the business grew, the existing way of working simply could not scale.
Wholesale ecommerce website development starts with the trade buying process. For 3D Candy, that meant helping regular customers find stock and build large orders, while reducing repetitive work for the team.
02 / The work
Built around the way
trade customers buy.
A platform designed from the ground up, from finding a product to building an order.
We designed and built 3D Candy's entire digital commerce platform from the ground up, turning their wholesale operation into a streamlined online buying experience. We created a structured product catalogue with powerful category and brand filtering, wholesale customer registration and accounts, online ordering, flexible delivery options and a Rapid Bulk Order system that lets regular trade customers build large orders in a fraction of the time. The platform was designed around how 3D Candy actually operates, reducing friction for customers while removing repetitive manual work from the team.
A home for wholesale customers
Wholesale customer registration and accounts, giving the online buying experience the foundations a trade business needs.
Ordering around the working day
Online ordering and flexible delivery options, shaped around the way 3D Candy and its customers operate.
A faster route to a bulk order
A Rapid Bulk Order system for regular trade customers, designed to make building large orders easier.
03 / The outcomeAn online buying experience.
An online buying experience.
A business ready to do more.
Customers can discover products and order for themselves, while the team has less routine manual processing to handle.
Reported revenue growth
+30%The existing published case reports revenue growth of more than 30%.Figure reported by the client. The measurement period and the contribution of individual changes have not been independently verified by Podium.The impact has gone far beyond launching a new website. 3D Candy now has a digital sales platform capable of handling the complexity and volume of a growing wholesale business. Customers can discover products and place orders themselves, while the internal team spends significantly less time processing routine enquiries and orders manually. The transformation has dramatically improved operational efficiency, given the business a platform it can scale through, and helped drive revenue growth of more than 30%.