The customer decision
What do people need to understand before they enquire? Bring the questions your team answers repeatedly.
Web design in Belfast, built around a useful brief.
We design and develop websites for businesses in Belfast, from the first brief through to launch and ongoing care. Start with what customers need to understand, what your team needs to edit and whether the existing website can be improved instead of replaced.
ContentCustomer journeyOngoing care
BEFORE THE FIRST DESIGN
Tell us what the website needs to change.
You do not need to arrive with a finished specification. Start with the business: what you sell, who buys it and what keeps getting in the way. A useful brief connects those answers to a website your team can manage.
The next step
An enquiry, a purchase and a booking need different journeys. Agree the main action before planning pages.
The current problem
Show us the pages, editing frustrations or missing information that prompted the project.
SCOPE THAT MAKES SENSE
Agree what belongs in this project.
We start by checking whether the answer is a new build, a redesign or a smaller repair. Then we agree the pages, functionality, connected services and migration work needed. An online shop or customer portal may need a different scope from a business information website.
Keep the useful parts
Existing content, structure or functionality may still do its job. A new project does not mean discarding everything.
Name the essentials
Separate launch requirements from improvements that can follow. That gives the proposal and delivery plan something concrete to work from.
CONTENT AND OWNERSHIP
Good content needs an owner before launch.
Decide who supplies service information, images and approvals, and what needs rewriting. We shape structure, copy and calls to action around how customers decide. Your business supplies the facts that make those pages credible.
An editable build
Usually WordPress, structured so your team can manage content without breaking the design.
Accounts in your name
Standard platforms and documented builds keep ownership clear. Agree access and licences from other providers as part of the project.
THE MOVE AND WHAT FOLLOWS
Launch is part of the work, not the end of the relationship.
For an existing website, we plan the agreed content move, changed page addresses and redirects. We build with performance in mind and set up the agreed website measurement. Search rankings cannot be guaranteed. The site can then move into hosting and support with the same team, with future changes prioritised together.
FOR BUSINESSES IN BELFAST
Make the proposal easy to compare.
When comparing website design in Belfast, ask each proposal to explain the same essentials: pages, functionality, content responsibilities, launch checks and ongoing costs. A low page count does not necessarily mean a simple project. Our website cost guide gives you a checklist without presenting invented price bands.
Before we get started
Planning a Belfast business website?
Can we start without a detailed website brief?
Yes. Bring your current website address, business goals and the problems you want to solve. We use those to establish the project requirements.
How much does a website cost?
The price depends on the pages, content work, functionality and migration involved. We agree the scope before quoting and identify relevant ongoing costs.
Who provides the words and images?
That is agreed during scoping. We need your business knowledge and approval, with responsibilities for supplying, writing and reviewing content made clear.
Can you improve our current website instead?
Yes. A repair, content improvement or better hosting may be enough. We will tell you when a full rebuild is unnecessary.
Will we be able to update it ourselves?
Our builds usually use structured WordPress editing. We agree what your team needs to manage and how ongoing support will work.
Tell us what the next website needs to do.
Share the current website address, your customers and the changes you want the website to make possible.
Discuss your website